Communications Conference 2014

AASCU's annual Communications Conference for senior professionals is designed especially for senior public relations and marketing professionals at schools that are members of the American Association of State Colleges and Universities. This year's theme was "Agent for Change: The Communicator of 2014." We can‘t stop change but we can be agents for change. The savvy communications professional knows that whether we’re dealing with institutional change or the need to transition to new marketing and public relations techniques, that it is better to lead change than to be led by it.  The conference was held March 18-19, 2014 in Washington, D.C.