Own Your Future: An Integrated Approach to Strategic Planning and Mission Fulfillment

2018 Presidential Symposium - web banner

Thursday, April 19, 2018 to Friday, April 20, 2018
Embassy Suites Boston/Waltham

2018 AASCU Spring Symposium for Presidents & MLI Graduates
Made possible by the generous support of Huron and Strada Education Network

About the Conference

Today, more than ever, colleges and universities cannot afford to be passive, or overly reactive, to changing circumstances. Rising costs, less predictable funding streams, transformative cloud technologies and increased competition for students all require higher education leaders to become more focused and intentional when it comes to planning for the future.

An important part of that future planning must focus on effectively recruiting and retaining a student body that aligns with the institution’s mission, while also preparing them for success in their personal and professional lives beyond graduation. Doing that successfully in an increasingly competitive landscape calls for a more integrated approach to strategic planning.

AASCU’s 2018 Spring Presidential Symposium, presented in partnership with Huron, provides an opportunity for AASCU presidents, chancellors, and Millennium Leadership Initiative (MLI) graduates to hear from national subject matter experts and representatives from other AASCU institutions that are embracing transformative change and improving institutional and student outcomes.  

Participants will

  • Discuss gaining alignment across the organization and integrating disparate capabilities within a university to achieve institutional success.

  • Focus on getting value out of defining and setting a strategy, optimizing financial resources, creating a successful change management strategy while improving student outcomes and success.

  • Examinepossible approaches for setting an institution up for success through strong alignment across departments. Review hypothetical cases on strategy, resource optimization, change management and students, framing the discussion around overarching transformation.

Session Overview Graphics

2018 Symposium Overview Graphic
Click image above to download Session Overview Graphics (pdf)

Schedule top

2018 Presidential Symposium - Program CoverDownload program in PDF format

NOTE: All the presentations listed below are password protected.

Thursday, April 19

Noon — 1:30 p.m.     
Fulfilling Our Mission: A Shared Vision for the Future of Higher Education (lunch will be provided)
The symposium will begin with an overview of the most important issues and opportunities facing higher education today and will introduce a framework for an integrated and intentional approach to addressing these challenges.  A panel of presidents from AASCU member institutions will discuss the essential role that college presidents play in leading transformative change on their campuses.

Welcoming Remarks:
Mildred García, President, American Association of State Colleges & Universities (AASCU) 
James H. Roth, Chief Executive Officer and President, Huron

Presidential Panel: 
Soraya Coley, President, California State Polytechnic University, Pomona 
Glenn Cummings, President, University of Southern Maine 
Ramon Torrecilha, President, Westfield State University (Ma.)
Peter Stokes, Managing Director, Huron - Moderator

1:30 p.m. — 1:45 p.m.  

1:45 p.m. — 2:45 p.m. 
Plan for Tomorrow’s Campus. Today.
Transformative change forward requires an intentional approach and creative thinking. During this session, the dual transformation concept and framework will be introduced and discussed in detail.  When successfully executed, dual transformation identifies and optimizes an institution’s strengths while simultaneously establishing a structure for the strategic changes that will allow it to succeed in the future. This approach engages stakeholders across the entire institution around a shared vision by encouraging them to embrace the hard work of effecting change today. 

Featured Speaker: David Duncan, Senior Partner, Innosight
Download presentation (pdf)
Download Dual Transformation Overview (pdf)

2:45 p.m. — 3:00 p.m. 

3:00 p.m. — 4:00 p.m.  
Assessing the True Costs of the Academic Portfolio   
Holistic academic planning is gaining in prominence as a best practice at future-facing institutions. Financial pressures compel institutions to develop a deeper understanding of their internal economy, grow revenues and approach budgeting strategically. At the same time, student characteristics and student interest in degrees, and programs are evolving rapidly. Successful institutions integrate evidence-based understanding of the impact of all these factors — as well as institutional mission and competitive position — in devising an academic strategy built for long-term sustainability.

Featured Speakers:  
Andrew Laws, Managing Director, Huron
Charles Welch, President, Arkansas State University System 
Download presentation (pdf)

4:00 p.m. — 4:15 p.m.

4:15 p.m. — 5:00 p.m.   
Align Resources to Support Strategic Priorities and Enable a Campus to Embrace Change
Successful transformation involves more than just “training”—it requires transparency and helping stakeholders know what’s coming so that they can adopt the change and move forward. It hinges on a strong strategy that emphasizes continuous engagement of individuals and organizations impacted, and ensures a smooth transition between current and future states.

Featured Speaker: Phil Strzalka, Managing Director, Huron
Download presentation(pdf)

5:00 p.m. — 6:00 p.m.

6:00 p.m. 
Symposium Dinner
Osteria Posto, 99 Third Ave, Waltham, MA 02451
(Transportation to/from the hotel will be provided - Meet in the hotel lobby at 5:45 p.m.)

Friday, April 20

7:30 a.m. — 8:30 a.m 

8:30 a.m. — 9:30 a.m.    
Collaboration Across Your Campus is Key to Enrollment & Student Success Strategies
It’s a once-in-a-lifetime growth opportunity for established market leaders. But it can also push you off your perch – and off a competitive cliff. Holding onto your lead in a fast-changing market, and building a brand new growth engine, requires foresight, courage and commitment. Learn how well known corporations and higher education institutions have handled disruption through transformation.

Featured Speaker: Rose Martinelli, Senior Director, Higher Education, Huron
Download presentation (pdf)                   

9:30 a.m. — 9:45 a.m. 

9:45 a.m. — 10:45 a.m.    
Small Group Discussions: Defining the "Jobs to be Done" in Higher Education
After a short recap of key terms and frameworks learned the day before, participants will be asked to split into groups with each group representing a persona within the higher education ecosystem e.g. students, parents, faculty, employers and state governments. Groups will work together to address three key questions and report out their discussion highlights.
Download presentation (pdf)

10:45 a.m. — 11:00 a.m. 

11:00 a.m. — Noon    
Defining the "Jobs to be Done" at Your Own Institution
In the second part of the discussion, participants will work independently on the same set of questions, but now in the context of their own institutions. Various participants will be invited to share their thinking and provide insights into their own stories and future plans.

Informal Discussion and Lunch

12:30 p.m. 
Conference Closing

Registration Information top

Registration is complimentary and includes accommodations for one night at the conference hotel and meals throughout the symposium.

If you are an AASCU member president who would like to register, please contact:
Adrienne Vincent
Program Manager
(202) 478-4645

If you are an MLI graduate who would like to register, please contact:
Charles Shelton
Program Manager
(202) 478-4655

If you need additional program information, please contact:
Toyia K. Younger

Vice President, Leadership Development and Member Services
(202) 478-4644

Accommodations top

The conference hotel is the Embassy Suites Boston/Waltham.

Embassy Suites Boston/Waltham
550 Winter Street
Waltham, MA 02451

To secure your hotel reservations, please contact Adrienne Vincent at vincenta@aascu.org or 202.478.4645 or Charles Shelton at sheltonc@aascu.org or 202.478.4655.

The closest airport to the conference hotel is Boston Logan International Airport.  Additional transportation information, including directions to the hotel, is available on the hotel's website.



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Strada Education Network - Previously USAFunds